The semanalytics.com website is owned and operated by Scots Technology Ltd, a Glasgow based technology company who helps clients grow their business using in depth Search Engine Marketing analytical data.
Search Engine Marketing (SEM) is one of the most powerful tools available to marketers today. It is also one of the most proven ways to increase the amount of exposure your company receives; leading to more customers, better brand recognition, and ultimately more sales.
A fundamental aspect of SEM is its ability target exactly who you need to reach with very specific advertising. Campaigns target specific groups of people by choosing keywords, ad copy, budget, geography, interests and many other criteria. This granular level of targeting allows you to get your message in front of the right customers quickly and efficiently.
We measure every aspect of your marketing campaign, from brand awareness to customer satisfaction and retention. SEM’s targeting capabilities & ROI (return on investment) tracking provide end to end visibility so you can easily track how your campaigns are performing and adjust your strategy accordingly.
We have been working in the digital media & marketing space for over 20 years and have specialised in data and analytics for over 10 years.
We look forward to working with you.